The Air Force 1 Shadow is inspired by women who are uplifting the next generation by being positive forces in their community. In the Brownsville neighborhood of Brooklyn, PeacePlayers director, Sally Nnamani is using the game of basketball to instill confidence in young kids. She sees basketball as a foundation to teach them teamwork and accountability—but most importantly, their value.
Sally is one of three women selected from all over the world to represent ordinary women using the power of sport to empower the next generation in their communities.
This campaign was featured on Nike Inc's digital platforms as well as billboards and storefronts in Europe and Asia. To learn more, click here
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